how does soona work?





Plan a shoot in minutes - not days
Share your goals & plan your shoot in just a few steps. Select & pay for models & upgrades at this time.

Join your shoot & approve selects in real-time
Attend the live shoot from the platform. Collaborate with your photographer & give approvals in real time.

Order assets & get edits in 24 hours
Purchase what you love for $39 per photo + editing and $93 per video clip. Get free editing & assets in 24 hours with the Standard plan.

Optimize & improve performance
Measure listing performance over time, get actionable recommendations & instantly generate brand-ready imagery using AI.
frequently asked questions about soona
is it required for me to join my shoot?
We ask for participation on your shoot to ensure you can give real-time feedback to the crew. Please keep an eye out for an email with your scheduled shoot time. If the scheduled time does not work for you, please reach out to hey@soona.co as soon as possible. You may reschedule up to 2 business days before your shoot time.
can I create with Trend via my soona account?
not yet! right now you can create directly at Trend.io.
Are there any risks associated with using AI for writing product descriptions?
There are potential risks associated with using artificial intelligence for writing product descriptions, such as the risk of creating generic or inaccurate content. It's important to carefully review and edit any content generated by AI to ensure that it accurately reflects the product features and brand. Additionally, it's important to consider the ethical implications of using AI for content creation.
How does an Amazon product description generator improve SEO rankings?
An Amazon product description generator tool streamlines the process to create unique and high-quality descriptions tailored to each product. It optimizes product listings for conversion rates and overall performance with informative descriptions, ensuring your products not only stand out but also align with Amazon’s guidelines for character limit and other parameters. It also incorporates relevant keywords and phrases to optimize your product visibility and rankings in Amazon search results.
Are there any risks associated with using AI for writing product descriptions for Shopify?
Yes, there are risks associated with using AI for writing product descriptions for Shopify. One risk is the potential for generic or inaccurate content. It’s important to meticulously review and edit AI-generated content to ensure it accurately reflects both the product and brand.
What types of ad content can soona create?
soona can create a diverse range of visual ad content, including but not limited to:
- Product photography
- Videos
- Lifestyle photography
- Social media ads
- Banner ads
- Display ads
- Emails
- Text and SMS campaigns
How does pricing work?
Select a platform membership to get started. The Standard plan unlocks the most value! When you book, you'll pay for models, styling & services. After your shoot, you select & order the assets you love for $39 each + $9 premium edits (which are free for Standard members).
If you only need 1 booking, you can opt to pay the Studio pass fee for $149 per booking.
For ongoing content needs, soona's Enteprise pricing unlocks our best rates, dedicated teams & account management.
Are virtual productions even good? I like being on set.
You always have the option to attend in person on the day of your shoot or join remotely from inside the platform via our revolutionary virtual photoshoot. Either way, soona shoots are interactive, collaborative experiences where you'll be able to chat with the crew and give real-time feedback during the shoot. Just one of many reasons enterprise brands love our live studio shoots? They can keep their shoot going in the background and invite as many people as they want, without increasing their costs. So invite your agency partners. Your retail team. Your intern too. There is no limit to the number of seats who can attend a soona live studio shoot.
Where do I find my photos?
You can find your completed photos in the gallery tab of your soona booking. You will receive an automated email once your photos have been completed.
How do you vet your pro service providers?
We hire specialists in the same cities as our studios with years of experience working on successful content shoots for brands like yours. Whether they’re a stylist or photographer, they’re proven professionals in their area of expertise who show up to every shoot on time and ready to collaborate.
What makes soona different from other product photography studios?
Unlike traditional studios, soona lets you create product photography completely online. You ship us your products, direct the shoot live from your computer, and pay only for the images you love. We combine creativity, convenience, and ecommerce expertise to deliver content that sells.
do I need to join my virtual shoot with a hand model?
Yes! We highly encourage attendance for all soona shoots, but especially encourage attendance for shoots with models or other pro-services. This is to ensure you can give live feedback to the model(s) and we can capture your content just the way you need it. We will continue shooting if you are not in attendance!
what editing is included in the $39 photo cost? what are the $9 premium edits?
What editing is included in the $39 photo cost?
Each purchased $39 photo includes touch ups like exposure correction, color correction and one crop. These touch ups bring your photos to life from their raw state! Photos are delivered in 2 versions: a full-resolution JPEG and a web-ready JPEG.
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What are the $9 premium edits?
We offer premium edits for $9 per edit:
- Change background color / pure white
- Product touch-up
- Transparent background
- Buy the raw
- Smooth skin
- Create pattern
- Photoshop it
Hot tip! If you sign up for a Standard membership, your premium edits are FREE. Learn more here.
how many creators are in the network?
over 1,000 approved creators have been hand-selected to join trend.io. it is up to you to choose how many different creators you want to work with based on your budget and needs.
where should I post my content?
we specifically created these trendsets with social media channels. compelling ads. and website content in mind!
What differentiates a high-quality product description from a mediocre one?
High quality product descriptions are informative, engaging, and persuasive. It accurately describes the product’s features and benefits, while also highlighting its unique selling points in an effort to boost sales. A mediocre product description may be generic or lack detail, and may not effectively communicate the value of the product.
What differentiates a high-quality product description on Amazon from a mediocre one?
A high quality Amazon product description is informative, engaging, and persuasive. It precisely outlines the product’s features and benefits while accentuating distinctive selling points. Conversely, a mediocre Amazon product description may be generic, lack essential details, and fail to effectively convey the product’s value.
What differentiates a high-quality product description on Shopify from a mediocre one?
A high-quality Shopify product description stands out for its informativeness, engagement, and persuasive appeal. It precisely delineates product features and benefits, accentuating the product’s unique selling points. On the flip side, a mediocre product description may be more generic, lacking crucial details and falling short in effectively conveying the product’s value.
how do we choose/select background music for my video?
We license our background music through Artlist.io. Please browse this platform and let us know the song or soundtrack title and artist once you have made your selection.
how does editing work?
Start by filling out this form to let us know your editing needs. A crew member will confirm editing scope + cost. After that, receive your edits in 24-48 hours!
How does soona integrate with our internal teams and processes?
Not only does soona integrate with Shopify, Amazon, and Canva right out of the box to connect with your ecommerce content workflows, enterprise customers get dedicated account management to assist you at every step from your 1st shoot to your 400th and beyond.
Where can I get help?
If you still have questions, you can email our support team at hey@soona.co or text us during support hours (Monday-Friday 8am-4pm MST) at 512-270-3331.
How do I know if I need to add the styling pro service to my shoot?
Every soona shoot includes one photographer. A stylist provides an extra pair of hands to assist with things like:
- 5+ items in a single shot
- Swatches or cosmetic textures
- Food or ingredients
- Apparel that needs to be steamed, styled, folded, or pinned
- Recreating the style of a shot you want to referencing
After you book a shoot, we’ll review your goals and shot list. Some shoots may require the styling pro service to be executed successfully.
Can soona create product images that meet Amazon and Shopify requirements?
Yes! Our team specializes in Amazon-compliant product images (white background, sizing standards) and Shopify-ready content. We ensure your photos are optimized for platform guidelines — so you can launch faster without reshoots.
What is ad creative?
Ad creative refers to the visual and textual elements used in advertising to convey a message and attract the target audience's attention. This includes graphics, videos, images, copy, and other multimedia components designed to promote a product, service, or brand effectively.
how does editing work?
Start by filling out this form to let us know your editing needs. A crew member will confirm editing scope + cost. After that, receive your edits in 24-48 hours!
how do we choose/select background music for my video?
We license our background music through Artlist.io. Please browse this platform and let us know the song or soundtrack title and artist once you have made your selection.
Can we request a revision after receiving the content/edits? Will it incur an additional charge?
soona offers re-edits for all your edited content. You can submit a re-edit request by selecting the photo you’d like us to re-edit, click the “request re-edit” button and then write in the text box what you would like us to re-edit. The additional charge depends on the revisions you wish to create. Here’s more information about our premium photo edits.
When will we receive the edits?
We aim to deliver edited content within 24 hours upon receiving your photo or video order. This timeframe can vary. For infographics, the expected delivery time is within 48 hours.
how does model selection work?
Sign in, browse, and book with models from any city directly at book.soona.co/directory. Or, after your booking is made, you'll go through model selection which will surface the active models in the city your booking is assigned to. Filters are available for basic traits such as shoe size, skin tone, gender, age and more.
You'll use portfolio photos and model details to determine your top 2-3 model preferences. Then you'll describe any extra model details such as shaving, nail, and wardrobe needs. If you decide to send wardrobe, your chosen model's sizes will be surfaced.
From there, soona does the rest! We will communicate and coordinate with the model. You get to focus on shipping your product, building your shotlist, or any other prep.
what if I want the model to wear something other than the standard wardrobe?
Foot models will arrive with the standard wardrobe options and can feature any combination of those items: from bare legs + feet to long pants + shoes. Any additional wardrobe options (bottoms, socks, shoes, sandals, jewelry, etc.) should be sent to the studio with your product.
what about leg hair?
Generally, what you see is what you get! If the model has shaved legs in their modeling profile, they will arrive with shaved legs for the shoot. Alternatively, if they have leg hair, you can expect hair on the booking.
You may, however, indicate a shaved leg preference during model selection. Please note that a model could decide to not service bookings with shaved leg preferences different than what is shown in their profile.
what are the grooming standards for foot models?
soona foot models perform their own at-home self-care prior to the shoot. All are expected to arrive with well groomed, moisturized, and clean skin + nails.
For an extra polished look or to showcase your nail products, add the custom pedicure upgrade.
FAQs
you've got questions.
we've got the answers.
not seeing your question above? please email us at hey@soona.co and we will respond within 24 hours!
